Groom
Julien Blanchard
Montreal, Quebec
Booth F-31
MINI BIO
Since 2013 we have passionately been developing our signature formulas, using natural and eco-friendly ingredients. We take pride in manufacturing our own products in-house with thorough attention to details. This is why we are confident in guaranteeing the exceptional efficacy of all our products. At GROOM, we believe authenticity and simplicity are the best expressions of elegance. We are truly honoured to invite you into our world, where it feels good to be modern, responsible men.
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Beard Oil
Nourishes the beard and hydrates the skin underneath. A delicately chosen blend of vegetable oils that will soften the beard, leaving a bright and fresh sensation. Its moisturizing action will help prevent dandruff and relieve itchiness caused by dry skin.
Materials:
A careful blend of light, fast-absorbing oils that combine nutritious, moisturizing, softening and antioxydant properties. Argan oil, jojoba oil, coconut oil, macadamia oil, hempseed oil, essentials oils.
Price:
28 $
Beard Balm
Just like the beard oil, our beard balm provides nutritious, moisturizing and softening effects. In addition to a gentle hold that helps taming unruly hair, beeswax and lanolin offer protection for the hair against elements. Fragrance of beeswax, pine, bergamot and a touch of lavender.
Materials:
A well-calibrated formula to nourish and soften the beard while providing a supple hold to tame unruly hair. Shea butter, hempseed oil, coconut oil, beeswax, lanolin, argan oil, jojoba oil, essential oils.
Price:
28 $
Beard Wash
Groom’s beard wash is a liquid shampoo that has been created especially for a regular use. Its formula combines conditioning properties with a cooling effect for gentle cleansing. Its ingredients have been carefully selected for optimal results in order to offer you the very best of men’s care.
Materials:
Aqua, cocamidopropyl betaine, coco-glucoside, aloes barbadensis, glycerin, hydrolysed silk proteins, hydroxypropyltrimonium honey, lactic acid, PEG-6 caprylic/ capric glycerides, PEG-150 pentaerythrityl tetrastearate, propylene glycol, diazolidinyl urea, iodopropynyl butylcarbamate, menthol, citrus aurantifolia (lime) oil, pinus sylvestris (pine needle) oil, juniperus communis (juniper berry) oil, juniperus virginia (cedarwood) oil , salvia sclarea (clary sage) oil.
Price:
26 $
Shaving Soap
Made from shea and cocoa butter, our soap is inspired from the Italian tradition of soft shaving soaps. It picks up easily on the shaving brush and will build into a rich, dense and long-lasting lather. It will nourish the skin while providing a perfect shave. Fragrance of pine, sage and vetiver.
Materials:
Stearic acid, aqua, potassium hydroxide, cocos nucifera oil, theobroma cacao seed butter, glycerin, butyrospermum parkii butter, sodium hydroxide, sodium lactate, sodium citrate,essential oils.
Price:
28 $
Aftershave Splash
Our aftershave splash is inspired from those of days gone, which bracing effect was the grand finale of a wet shave. Which hazel extract and alcohol provide astringent, disinfectant and tonic effects. Aloe extract and vegetable glycerine moisturize the skin, while chamomile water soothes it. The last but not least ingredient is a bee propolis extract with astonishing properties as an antiseptic, regenerating, healing and anti-inflammatory agent. Classic and manly fragrance of vetiver, juniper and lime.
Materials:
Witch hazel, denaturalized alcohol, aloe vera, chamomile floral water, vegetable glycerin, bee propolis, essential oils.
Price:
26 $